Kodi kuwerengera kubwerera pa malonda

Mwa magawo chuma lofunika kwambiri yodziwika ndi profitability ndi phindu - awiri limodzi chizindikiro limene adzaweruza mlingo wa dzuwa la ntchito zachuma ikuchitika ndi kampani. Izo ziri zodziwika bwino kuti phindu mu mawu a ndalama - ndi kusiyana ndalama ogwira ntchito ndi ndalama kuti anapalamula mu njira yachibadwa ya malonda. Kumene, ndi phindu ndi muyeso wa mmene yopindulitsa kukhazikitsa ntchito. Choncho phindu mwachindunji amadalira profitability wa - osati zosafuni- zachuma chizindikiro. Ngati phindu mawerengedwe zambiri sayambitsa mavuto ngakhale kwa amalonda loyamba, yankho ku funso la mmene kuwerengera kubwerera pa malonda simungathe aliyense, ngakhale atsogoleri malonda kwambiri odziwa, kusiya nchito imeneyi kuti dipatimenti mlandu. Nthawiyi, kudziŵa kuwerengetsa kubwerera pa malonda angathe kukhala utumiki waukulu kumutu - kungodziwa chithunzi ichi, zikhoza kapadera kuti chithunzi cha kampani anamasulira mu zonse, ndipo popanda iwo, nawonso, sakhoza kukhala bwino ndi kukonza mapulani ndiponso lamulo ntchito. N'chifukwa chake pansipa tiona mmene kuwerengera kubwerera pa malonda mu Njira yosavuta.

Choncho, mawu omwe akupereka yankho la funso mmene kuwerengera kubwerera pa malonda ndi phindu:

Choyamba, muyenera kumvetsa zimene profitability ndipo inextricably zogwirizana ndi ndalama ake. Phindu ndi mawu a chomaliza chifukwa chuma, amene anafika kampani mawu a ndalama. Profitability amatchedwa chizindikiro wachibale amene amasonyeza Zotsatira za chuma.

Limodzi mfundo zazikulu zimene kufotokoza zikamera phindu - ichi ndi chiphunzitso cha mtengo zotsala analenga Karlom Marksom. Marx ankanena kuti zotsala mtengo lidzasinthidwa revenues pa kugulitsa katundu, analengedwa ndi gawo yopanga. Njira kulenga mtengo zotsala mokomera mankhwala ena - "ogwira ntchito". M'mawu ena, malinga Marx, phindu zotsala ndi phindu analengedwa ndi ntchito za ntchito kupitirira mtengo wa ntchito (ie malipiro).

Pankhaniyi, phindu sangakhale wolingana ndi ubweya mtengo chifukwa chakuti ambiri izo yaikulu pa malipiro malipilo antchito, ndi zofunika zina. Choncho, ndalama, kutanthauzira mawonekedwe wotembenuka phindu zotsala.

Pali aakulu (okwana) ndi ukonde ndalama (kuchuluka yotsala pambuyo malipiro onse).

zotuluka kuchita masamu ndi Kuchotsera ndalama ukonde anachokera ku kugulitsa katundu ndi ntchito mtengo wa katundu anthu.

ndalama Net kuchita masamu ndi Kuchotsera kwa ndalama lalikulu kuchuluka kwa ndalama ulimi ndi ndalama za misonkho onse ndi zofunika zina.

Profitability ndi wachibale muyeso wa msinkhu wa dzuwa ndi amene ntchito zachuma ikuchitika. chizindikiro ichi kuchita masamu kuti anthu a. Kuwerengetsa profitability chinthu kofunika kugawa chifukwa chuma index phindu chizindikiro (chuma) kuti apange izo.

Phindu masamba ndi osiyanasiyana ndithu ndipo ukufanizidwa ndi profitability wa chuma mapulani kubwerera pa chuma, kubwerera pa chilungamo, kubwerera pa kupanga malonda ndi profitability wa ena.

Chithunzi yamasika zofunika kwambiri, choncho mmene kuwerengera kubwerera pa malonda, ndi chifukwa zofunikanso.

Tikhoza adzaweruzidwa pa maziko a profitability ya malonda pa gawo la phindu mu lililonse limakhala ndalama, amene tsopano wakhala movutikira. Kuwerengetsa chizindikiro ichi akhale phindu ukonde kugawidwa ndi malonda.

Tikukhulupirira, tsopano kuti inu mukudziwa momwe kupeza kubwerera pa malonda.