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Chachuma kusanthula: tanthauzo, zolinga, njira zitsanzo.

Chachuma kusanthula - malonda pansi lingaliro ili kumvetsa chida kuthandiza kudziwa chuma cha kumalo a ntchito, kulungamitsidwa wa ndalama zina muzochitika zosiyanasiyana za ntchito. Chifukwa cha kusanthula "khola" kapena yafupika ndalama ku munda umene si ndakuwonetserani, adzikonzenso kapena kuonjezera ndalama m'madipatimenti zingamuthandize wa kampani.

Cholinga cha kusanthula mbiri imatengedwa zabwino kukambirana njira ya kampani ndi kugawa moyenera ndalama.

Njira mbiri kusanthula:

The njira ambiri m'munda - mawerengetsedwe osiyana. Ankagwiritsa ntchito njira zisanu ndi masanjidwewo:

1) BCG - njira ndi nthawi yosanthula msika gawo ndi kukula kwa ogwira ntchito a.

2) IPC - chikufanana ogwira ntchito ndi pakati yamtunduwu wa bizinesi ya kugwilizana.

3) McKinsey - ziyenera a chikoka ndi mpikisano wa msika ntchito.

4) Nkhono - izo masamu pamaziko a chikoka cha makampani mpikisano wa

5) Ansofa - kusanthula njira ndi applicability ake kumsika ndi mankhwala.

6) ADL - mothandizidwa ndi masanjidwewo ichi, Khadili m'zinthu kampani moyo ndi udindo mu msika wachibale mpikisano.

Pang'onopang'ono.

The ndondomeko imene kusanthula mbiri akhoza kugawidwa mu zikuluzikulu zingapo:

1) Tanthauzo la magulu

2) Kusankha njira kusanthula

3) Collection mauthenga, imene likufuna m'kati kukafola ndi masanjidwewo

4) Ntchito yomanga mawerengetsedwe

5) Development wa njira yatsopano zochokera kuwunika.

mfundo zomwe atorela kwa kusanthula mbiri, monga:

1) Boma ndi kuthekera chitukuko cha mafakitale kuti mukugwira nawo ndondomeko za kampaniyo.

2) Kupikisana amakampani

3) The moyo mkombero siteji ya kayendedwe ka moyo.

4) The gawo m'madi- kampani ku msika.

Chachuma kusanthula limayankha mafunso ovuta okhudza kampaniyo. Njirazi ndi monga:

- n'chiyani mpikisano kampani?

- Monga momwe dongosolo moyenera kugawira mankhwala mu msika?

- ndi chiwerengero pazipita misika imachititsa kampani mu njira ya ntchito zawo chiyani?

- The mkombero moyo wa aliyense wa m'mbali zonse zikugwira ntchito wa kampani.

- Wosonyeza chipatso cha mtundu wanji n'chofunikira kwambiri?

- Ndani Boma la ndalama tsogolo kutseka kapena Sinthani?

- Ndikwabwino posachedwapa kubweretsa zatsopano ku msika?

- Kodi kukula kwa ndalama, abwino panyengo kwa gulu makamaka mankhwala?

- Kodi yopanga ndi malonda njira ayenera akuyendera m'tsogolo?

Pambuyo kuwunika, tikhoza kutengapo maganizo kuti apitiriza kulimbikitsa chitukuko cha kampani. Mwina anaganiza kusiyanitsa ogwira ntchito, ndiko kuti, pa kukhazikitsa njira, imene amakonzedwa nabwera ku msika zatsopano ndi ntchito. Osiyana ali subtypes zingapo:

Omangidwa ndi unbound (yense)

osiyana zokhudzana Nayenso lagawidwa mitundu ingapo:

  • Ofukula ndi n'zosiyana ndi patsogolo
  • zochita Cham'mbali kukuza osiyanasiyana mankhwala kapena malo ake apadera kukula.

Chachuma kusanthula. Chitsanzo.

kampaniyo chinkhoswe mu kupanga ndi kugulitsa mwana chakudya - kasakaniza, dzinthu, puree, madzi.

Nthawi kampani anafunika kufufuza ngati izi kapena kuti malonda otchuka pakati ogula, ngati ndikofunikira kubweretsa malondawo zatsopano, mtundu wa chakudya mwanayo akhoza zambiri awatenge kumsika chifukwa ankafuna m'munsi, monga mpikisano amphamvu m'munda wa zakudya khanda. Kuti tiyankhe mafunso onsewa ndipo ayenera kukhala kusanthula mbiri.

Sonkhanitsani deta ku masitolo ogulitsa mwana mankhwala chakudya, profitability kuchita masamu, ndalama mpikisano, ndi zina zotero. Chifukwa cha kuwunika zikuoneka kuti phala ana a Makampani mpikisano anagula msanga, ndi timadziti kampani mu funso sanatero zikufunika kwambiri. Kwa gulu loyamba la malonda ayenera malonda kusintha - latsopano kunja maonekedwe phukusi, zosiyanasiyana oonetsera, etc. Kupanga gulu lachiwiri ndi bwino kusiya konse, osati kuti patsikulo.

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