Limatchula za Research Market Mu Order

Economy kalekale mphamvu ya boma lililonse galimoto. Ngakhale pamene akuti kulibe, anthu afunafuna kupindula katundu. Mbiri ya "chuma" Lingaliro la inayambira Greece wakale, kumene nzeru zapamwamba Xenophon kaye pamodzi mawu awiri, kutanthauza "nyumba" ndi lamulo.

Ngati inu mukuyang'ana pa mbiri ya chitukuko, kudzakhala kotheka kuti muchigawane mu nthawi zingapo zakale, n'kofunika kuti chitukuko cha chuma, ndi sayansi. Pa anthu oyamba kugwiritsa ntchito dongosolo banal asapita chofunika. Tsintho - dongosolo la kuwombola katundu, mawu owonjezera mankhwala chofunika. Njira imeneyi awonongedwa lero m'mayiko ambiri, anthu amene ali osauka.

Chotsatira mu chitukuko cha chidziwitso zachuma anali zikamera wa ndalama. Ndalama - ofanana ndi mankhwala ena alionse, m'kukoma mawonekedwe yabwino ophunzira onse a malonda. Mu nthawi ya nkhondo zonse, nkhondo wakunja ndi kulanda za gawo mu udindo umenewo ntchito zitsulo osowa - siliva ndi golide. Zinali mkubwela kwa ndalama, n'zotheka kulankhula dongosolo chotero, ngati msika zonse kunachitika. Kenako, siliva ndi golide banknotes m'malo pepala ndi chipembedzo.

Kuti pali msika kwenikweni? Mtundu ubale chofunika ndalama, omwe amakhudza kuwombola katundu. Mu zaka za m'ma makumi awiri, panali kufunika kwa akatswiri mu kuphunzira m'misika yosiyanasiyana. akatswiri amenewa masiku ano amatchedwa ndi ogulitsa malonda ndi ntchito zawo - "Marketing" (kuchokera English "msika", "msika").

Marketing kafukufuku Cholinga kulosera za kufunika kwa katundu chopangidwa, kuwerengera kufunika kwake ku msika ndi malonda mabuku. Tsopano ambiri makampani kupereka zithandizozi. eni ntchito ochepa ndi kulolera kulowa msika maganizo awo, ngati chidziwitso chawo tilibe maphunziro apadera. Koma popeza si aliyense angakwanitse kuyitanitsa n'zofunika akatswiri woyenera ndi ozindikira zambiri zochokera ntchito yomalizidwa mu malonda, omwe si nthawi zonse umapangitsa zotsatira.

ndi zolakwa akhoza kukhala pano chiyani? Okonzeka zopangidwa malonda kafukufuku Zingaoneke, amapezeka ndi kuperekedwa pa mtengo angagulidwe. Koma zikhale pansi wina pafupifupi wogula, zomwe zitha yakuyipsa kampani makasitomala. Bwino Makampani kukambirana ntchito mwachindunji "pamalo" lagona pa kafukufuku za kampani yeniyeni.

Kupezeka ambiri awa ntchito "konsekonse" angathe kuchita zoipa koposa zabwino. N'zosavuta kulingalira zotsatira zake ngati phunziro lomwelo amatengerapo mwai pa mpikisano. Koma pangozi si ndalama, ndi malonda lonse lonse: chitukuko ndi chuma m'tsogolo, amene ali nazo kale.

Ndi wachitatu wofunika china. The ndondomeko ya kasinthidwe likhoza kuwononga ndi kusiyana wokongola pakati yokonza maphunziro ndi zimene zikuchitidwa kuyitanitsa. Ubwino akhoza kukhala wofanana yathunthu.

Mfundo yofunika ndi kuti analamula ntchito pa kafukufuku msika amapita kwambiri yopindulitsa kwambiri kuposa ntchito misonkhano mtundu generic.

N'kofunikanso kuti tisasokoneze malonda ndi kafukufuku yosavuta chikhalidwe. Kukonzekera Katswiri imachitika chuma chimene mawonekedwe patsogolo kwambiri. N'zosadabwitsa kuti malonda akatswiri zambiri Mbiri kuphunzitsa mabungwe luso ndi asayansi chikhalidwe - mu zaumunthu lapansi. akatswiri onse ogwira ntchito ndi mphamvu zachuma, ayenera kutha kutenga izo chiwembu ndi kutanthauzira, mosiyana ndi mabungwe zaumunthu, lomwe anthu amatsimikiza maganizo ndiponso kulankhulana.