Khalani ndi cholembera nsombazi - kupeza chimene kutsogolera!

atolankhani awa, copywriters, Olemba mabulogi mukudziwa zomwe patsogolo, ndipo amanena kuti iye molemekeza. Chifukwa chiyani? Chifukwa kutsogolera - ichi ndi chofunika kwambiri nkhani zimene inu kulemba. Kuchokera pa zimene zidzakhala zimatengera, kuwerenga nkhani kapena kuyang'ana chinachake zambiri zosangalatsa.

Kodi mumpingo? Kodi zimachitika? Kodi kulemba izo? Patsamba lino inu adzatsegula zinsinsi zonse za luso journalistic.

Mwachidule, ndime yoyamba ya nkhani - kutanthauza chiyani patsogolo. Komabe, uwu ndi u- ndi womaliza siteji ya kulemba mfundozo. Nthawi zina zimatenga nthawi yaitali kuposa kulemba "thupi" nkhaniyo. Ndipo onse chifukwa Lida yapadera: kubweretsa owerenga lemba idzamezedwa lonse ndipo anafuna zambiri.

Choncho, n'kofunika kuti alembe bwino patsogolo. Kuti ali ndi malamulo. Choncho, kodi tiyenera kutsogolera:

1. Kuwulula akamanena za nkhaniyi. owerenga ayenera kudziwa zimene timaphunzira kudziwa ngati kuli koyenera kuwerenga kapena ayi.
2. Zosangalatsa. Ngati wotsogolera 'wokhudza "Khutu, Chidwi, wowerenga kuwerenga mfundo iliyonse lomaliza, ngakhale zili ndithu moona, si zabwino.
3. Mwachidule. Palibe malo akuda maluwa "okolotemnogo" okhutira, n'zosatheka kumwa chidwi owerenga ndi. ufulu wanu kusankha adzakhala ali kutsogolera mawu 100 kapena 500, koma inu mukudziwa, wamfupi ndi zioneke bwino kulowa, kupambana mokuwa.

Chifukwa ndi losavuta kumva, zimene kutsogolera, ife kufotokoza mfundo yomanga ndime kutsogolera kulemba wake.

moyo nkhani

Tisonyezeni mutu, owerenga chitsa nkhani ndi chiyembekezo njira yothetsera. "Pimple: n'chifukwa chiyani mtsikana? Elephants Yankho "," Kodi ndalama kwa nyumbayo? Njira zitatu wapadera, "" Kodi kudyetsa wakudya? Maphunziro ndi akuchenjeza. " Komanso, nkhani ayenera kukhala mayankho a mafunso amenewa, koma kenako mu mawonekedwe kukodzedwa.

vuto

Kusowa nthawi - vuto lonse. Anthu alibe nthawi kupeza njira yothetsera chingalepheretse awo. Pezani mu Lida (chilekano, misonkho, mimba, kusankha sekondale, kusintha ntchito, mimba, uchidakwa), malingaliro kadzapatsidwa m'nkhaniyo nkhani.

anecdote

Oseketsa nkhani - chiyambi chabwino kudyetsa. Ndi chikhalidwe chimodzi chokha cha anecdote akhale mutu.

m'fanizo

Nkhani lalikulu chiyani sadzalekerera nthabwala. Fanizo yofotokoza zili zakuthupi adzapanga nkhani m'zigawozigawo akuya wosaiwalika.

mantha

Pamene akutsogolera angapo a kukusokonezani ku mwachizolowezi, zimakupangitsani inu mukufuna owerenga kuti choonadi, mwina, kuona ngati uli pangozi, ndi vuto pafupi. Mwachitsanzo: "The nyumba njerwa ndi zoipa thanzi la munthu. Asayansi anachita kafukufuku mabuku. "

ziwerengero

Chidwi mfundo, anatsimikizira ndi kanjedza zenizeni, nthawi zonse kukopa tcheru. "Malinga ndi kafukufuku wina waposachedwapa, 87,8% ya Ngopambana pa zida boma anali simudzathedwa mowa."

mafanizo

Chabwino, pamene zinalembedwa zogwirizana zinthu nkhani amapereka zithunzi apamwamba.

kalembedwe

Klassnost zakuthupi noticeable ku mzere oyamba. Ngati akuti "kulakalaka", chidwi, wotsogola, owerenga anu. Koma ichi ndi talente imodzi ya kumaliseche, kapena ndi, kapena izo siziri. Monga musasiye, ngati inu osaganizira nokha luso. Mukhale talente ngati n'kotheka, ndi kuupereka njira imodzi - kumapeto. Mfundo imodzi: kulemba tsopano, kulemba mu ola, kulemba mphindi iliyonse akudzuka. kuzindikira adzafika.