Tikufika tsamba Kugwiritsa copywriting mu kuchitapo

Tikufika tsamba (Tikufika) - chitsanzo chidwi kwambiri za malonda mwachindunji, "wopha" ku mfundo wogula chikumbumtima kutsimikiziridwa ndi phindu kuchita kanthu makamaka:

1. Kugula katundu.
2. Kuwonekera pa ulalo mfundo pamalo (mankhwala).
3. Membala kuti zosintha ndi uthenga ndi imelo.
4. Malangizo Site (mankhwala) kwa anthu enanso.
5. Ndemanga kapena kupereka ndemanga.

Kutembenuka dzuwa kuyeza Tikufika, ndi chiŵerengero pakati kudina pa batani yaikulu ndi chiwerengero cha alendo wapadera komanso ndi cholinga tsamba ankafika - kutembenukira mwachisawawa mlendo wogula (wolembetsa wowerenga ndemanga).

Pangani ankafika tsamba akuyamba ndi kufunafuna wapadera kugulitsa akufunazo (USP) - khalidwe lomwe chimasiyanitsa ndi mankhwala ena (utumiki malo) zina zofanana. Mawu ake ayenera:

1. Yambirani ku zosowa za chandamale omvera.
2. Chinenero cha madalitso, osati mbali.
3. Zichokera a chiyembekezo mawu Mkhalidwe - mfundo odziwika bwino kuti onse projecting Buku kufika mikangano yonse.

USP imayendetsedwa ndi Buku wapatali. Izi zikhoza kukhala mtengo otsika kapena kuchotsera, ufulu bonasi, yaitali kapena mofulumira mapindu poyerekeza ndi mankhwala kale odziwika ndi ogwira.

USP ndi maziko kulemba lonse zili Tikufika. Mbali yoyamba, yomwe ili pamwamba pa tsamba zikuphatikizapo:

1. An mutu wakuti zothina masekondi 2-4 kutsimikizira owerenga kuti yafika ku adiresi.
2. Namuyesa subtitle amayambitsa chidwi ndi chimachititsa munthu kuwerenga nkhani zina.

Gawo lachiwiri la zili anadzipereka kwa wapadera mankhwala, maziko ubwino mlendo. Muyenera kusankha 3-5 ubwino lalikulu la ikugwira ntchito "mawanga otentha" wa munthu: a yachidule, phindu lomwe likukwaniritsa amayembekezera chandamale omvera. Ntchito madontho mndandanda, kanema ndi infographics amalimbikitsa aone ndi mphamvu ya Tikufika.

Kuitana kwa kanthu - chinachake chimene amatumiza ankafika tsamba, chifukwa kwa inu muyenera kudzikakamiza ndi nkhani za pophatikizana ndi mamangidwe. Mu chitukuko cha batani kapena zenera chimene chimachita chandamale Tikufika, ayenera kutsogoleredwa ndi kuphweka ndi kugula:

1. Chotsani uthenga ( "Uwerenge tsopano," "Lowani").
2. Bright mitundu, diso kugwira.
3. Inali pamwamba pa tsamba.

The ankafika tsamba ayenera muli umboni wokwanira kuti mankhwala akufuna kwenikweni zimabweretsa zotsatira. The ntchito ziwerengero mu ziwerengero, ndemanga kasitomala ndi owerenga, komanso mayina odziwika bwino, kapena mayina a mabungwe kudzakuthandizani kuti tizikhulupirira.

Lemba lomaliza la Tikufika ali kuti dissipate ndi kukayikira otsiriza ndi mantha cha munthu, chomwe lolunjika pa tsamba ndegeyo. Chitsanzo cha chitsimikizo: kuthekera kubweranso kwa katundu ndi ndalama za atalandira malipirowo, chinsinsichi deta analowa.