Cheke pafupifupi. Anawapatsa ndalama ndi cheke. ndi cheke ambiri malonda Kodi

Control ndi kuwunika zizindikiro chofunika, osati malonda lalikulu. Ngati shopu yaing'ono kapena odyera HoReCa akufuna kupeza kufalikira msika ndi yodalirika zakonzedwa, m'pofunika kusunga mbiri ya magawo monga cheke pafupifupi. chizindikiro ichi zingatipatse imfomeshoni za kuya ndipo m'lifupi osiyanasiyana, dzuwa ya ndodo malonda.

Kodi kuwerengera

Cheke ambiri, mfundo ndi osavuta kumva, ngakhale layman, ngakhale layman mosavuta masamu. Revenue nyengo mwachindunji anagawa ndi nambala ya macheke mu nthawi yomweyo adzapereka mukufuna. Nkofunika kuganizira mlingo wa kufufuma, kusintha mu mtengo kugula ndi malire pa katundu. Ngati mphamvu ndi zabwino, sitolo ndi othandiza pamene zoipa kapena ziro, tiyenera kufunafuna zimayambitsa mavuto a. cheke anawapatsa ndalama zikhoza kuchepetsedwa kuchuluka kwa Mwachitsanzo, pa malonda. chidwi apatsidwe mankhwala omwe kwambiri ndalama, khalidwe polojekiti mpikisano 'ndi ulemu kwa mankhwala amenewa ndiponso kuganizira mphamvu zawo sitolo awo.

Chizindikiritso cha mavuto pa cheke ambiri ku sitolo ndi njira zawo

Cheke avareji osapitirira 4-5 mankhwala. Chiŵerengero macheke ndi kugula kuchokera 1 mpaka 3 pang'onopang'ono kuyandikira 50% ya malonda okwana. kuwonjezeka zolowa anali osachepera mlingo wa kufufuma, kapena ngati pamene kuwonjezeka zolowa zimawonedwa pa kutsegula kwa ogulitsa latsopano. Ogula ndi mu malonda holo kanthawi, ndipo ena m'madipatimenti musati nawo.

M'pofunika kudziwa malo sitolo komanso dipatimenti, kuwonetsera kwa katundu, malonda patsogolo tsiku lonse. Yosanthula kapangidwe ka assortment, mtengo, zolowa. Unachitikira ABC - kusanthula malonda, imene timagwiritsa osiyanasiyana, limatchula zinthu pamwamba kugulitsa, mankhwala, lomwe lili motalika kwambiri, ndi amene ali opindulitsa kwambiri. Unikani kufunika kwa kusintha mu sitolo Kamangidwe, ngati n'koyenera, kulenga zodutsa pa malonda holo, atakhala alumali olankhula zopanda pake ndi kukangamira mbale ndi anatchulapo chifukwa lathu zosavuta mu sitolo. Pangani kapena kusintha planogram ndipo, ndithudi, kukonzekera zotsatsa zapadera kwa ogula.

Kodi kuonjezera cheke pafupifupi

1. Kuwonjezeka mu mphepete malonda. Ngati pali maganizo wapadera ndiponso kusapezeka kwa mpikisano mwachindunji adzakhala chophweka ndi yofulumira njira. Komabe, anthu ochepa kwambiri a makampani akhoza kudzitama mwayi wotero. pali analogues katundu kwambiri. Choncho, ndi kukula mitengo ritelo ndi kuonjezera milingo utumiki, kusintha utumiki. Izi zina mtengo.

2. kukhathamiritsa ya osiyanasiyana. Category Manager, pamodzi ndi merchandisers akhoza kuganizira pa dongosolo assortment, mfundo za ndondomeko zogula ndi MALONDA. Phunziro kovuta, yolemetsa, nthawi wonyeketsa.

njira mwatsatanetsatane kuonjezera tikiti pafupifupi

1. Kugwiritsa ntchito mfundo za mapolojekiti. zinthu zambiri amati ndi katundu-wowonjezera. Mfundo imeneyi angathe kumwedwa monga maziko mawerengedwe katundu. Choncho, kugula malonda, wogula adzamvetsera kwa wachiwiriyo, supplementing woyamba, n'kutheka kuti adzakhala ndi kuti, nawonso, adzakhala kuonjezera cheke pafupifupi pa sitolo.

2. Harmonization. Gwiritsani okonzeka zopangidwa njira, kusonyeza kuti makasitomala zimene mankhwala kodi pamodzi ndi mzake. Mwachitsanzo, mu nkhani ya zovala pa mannequin ndi amagulira akufuna kugula fano lonse, osati zinthu payekha. Pankhaniyi, pafupifupi malonda chiphaso chidzakula.

3. Perekani kwa "ndikupereka" katundu wa kufunika zimachitika, omwe ali m'dera potuluka. Kuona ngati pali m'sitolo yanu mu mawerengedwe mfundo ochepa katundu chotchipa, amene wogula amatenga basi, kuyandikira ofesi. Mukhozanso kutsanzira kuika lotseguka zabwino, koma chofunika otentha pakati pa chipinda, kuwonjezera pa udindo wake ku ofesi bokosi.

4. Kupezeka kwa mavocha mphatso kapena makhadi kuchotsera. Close kukhudzana ndi makasitomala makampani angathe kuonjezera malonda mu maholide, komanso kukopa makasitomala atsopano.

5. kukhazikitsidwa kwa osachiritsika kwa malipiro cashless. Wogula adzakhala masamu ndi ngongole kwa ndalama zoposa malipiro a ndalama Choncho, padzakhala kuwonjezeka mu tikiti pafupifupi.

6. Fotokozani kuti ogula kwa mankhwala okwera mtengo kwambiri. Wogulitsa ayenera kusinthana chidwi ogula katundu wotchipa ku zodula pang'onopang'ono. Golosale ntchito ayenera kukhala ndi chidwi kugulitsa katundu zodula. Kungakhale kofunika kuti atchule zolimbikitsa ndalama ogwira ntchito mu kugulitsa wina kuchuluka pamwezi upsell.

7. mupezeke osiyanasiyana zinthu zotsika mtengo ndi malire lalikulu. Kupereka katundu wotchipa zosavuta, ogulitsa sadzakhala kovuta kuti agulitse, kuwonjezera yotithandiza iwo Sikuti. mankhwala Cheap kukopa makasitomala mu sitolo, akugula ochuluka katundu wotchipa kuposa poyamba anakonza.

Kudzutsa kanthu monga njira kuwonjezera malonda chiphaso

Amathana Special - njira ina kuonjezera cheke pafupifupi. Kugwizana magawo "Mphatso kugula" "Pamene inu kugula 2 zinthu 3 ufulu" kuchotsera pa nthawi inayake, malonda. Zimenezi kuthandiza kukumana akulimbitsa pakati pa sitolo ndi kasitomala ndi kusiya kuganiza wosangalatsa makasitomala. Komanso pa kuwalimbikitsa ndi kumawonjezera kutembenuka kwa mafuko, ndiye, kuwonjezera chiwerengero cha anthu amene anachokera ku sitolo ndi kugula. zina mwayi kupeza deta kasitomala kukhudzana, amene m'tsogolo akhoza kugwiritsidwa ntchito popereka mauthenga za kukwezedwa kupitirirabe sitolo.

chifukwa

Chifukwa cha zimenezi, kampaniyo zingawonjezere malonda zolowa ndi kuwonjezera chiwerengero cha zogula mu chiphaso ndalama. Padzakhala kuchepa mu gawo la macheke ang'ono ndi kuwonjezera gawo la avareji, zimene zikusonyeza mphamvu ya onse MALONDA ndi ogwira ntchito. Komanso kumawonjezera chiwerengero cha kugula mopupuluma, ngati ikuchitika kuti konza uthunthu ndi kuwonetsera kwa katundu. Ndipo pa mtima wa mphamvu zabwino - Bill pafupifupi!